Generative AI use in Türkiye rising to 37.6% in one year, Lens.com sued over an advertised price that allegedly doubled at checkout, and ChatGPT adding virtual Try On to shopping
Today's 3 verified stories: TÜİK figures show the share of people aged 16-74 who say they use generative AI rose from 19.2% to 37.6% in one year. The FTC, joined by the Utah and Nevada attorneys general, sued Lens.com, alleging that low prices shown in Google search ads and on its own site were routinely doubled by a mandatory charge added at checkout. OpenAI added Try On, which lets shoppers see clothing on a selfie or full-body photo, and Favorites, which saves products, to the ChatGPT shopping experience. The detailed look at each story, its sources and what it means for your business lives on its own page.
TÜİK: the share of people using generative AI in Türkiye rose to 37.6% in one year
According to the Turkish Statistical Institute's 2026 AI Statistics, the share of people aged 16-74 who say they use generative AI rose from 19.2% in 2025 to 37.6%, figures Anadolu Ajansı, Bloomberg HT and Cumhuriyet reported on October 2, 2026. Among enterprises with 10 or more employees, use of any AI technology climbed from 7.5% to 14%, and stands at 12.8% in firms with 10-49 employees. Marketing or sales is the most common purpose among AI-using firms, at 51%. Firms considering AI name lack of expertise (72.3%), legal liability uncertainty (66.4%) and data protection and privacy worries (65.4%) as their top barriers. The two headline measures differ: generative AI for people, any AI technology for companies.
FTC, Utah and Nevada sue Lens.com: the advertised price doubled at checkout
In a press release dated October 2, 2026, the US Federal Trade Commission said it had joined the Utah and Nevada attorneys general in suing Lens.com Inc., its owner Cary Samourkachian and affiliated company Speed Commerce LLC in the U.S. District Court for the District of Nevada. The complaint says the company showed low prices in Google search ads and on its site, then added a mandatory Taxes & fees charge at checkout that the FTC says routinely doubled the advertised price. The fee line sat below the visible screen area, and cancellation terms for the AutoRefill subscription were not clearly shown. The vote was 2-0; these are allegations, not court findings, and Google is not a defendant.
ChatGPT shopping adds virtual Try On and Favorites
On October 1, 2026 OpenAI added two features to ChatGPT's shopping experience, a rollout TechCrunch calls global. A new Try On button in shopping results lets a user upload a selfie or full-body photo and see how clothing and accessories would look on them, and it also works from a web screenshot. The images are generated by OpenAI's new ChatGPT Images 2.5 model. Favorites saves liked products in the app's Library, where, according to Search Engine Roundtable, they can be sorted into folders. Engadget notes that Google brought the same idea to Search in 2025, and that images uploaded from a personal account may be used for model training by default unless the user opts out.
The agenda moves fast, the system stays calm.
Let us talk about what these shifts mean for your business and work out together which step fits you.