Campaign architecture
Account structure, campaign hierarchy and budget allocation are set up right from the start.
AD MANAGEMENT
Be the side that sees where your budget goes.
With us, ad management is never a black box. We build the campaign architecture, targeting and creative testing loop; every month you see exactly what was spent and what came back through clear reports.
We look at the dashboard together
The panels below are illustrative examples, prepared so you can get familiar with the interface and the reporting language. The figures are not real client data. Once we start working, you read the same screens with your own data.
Cost₺64,500▲ on plan
Clicks20,225▲ 8%
Conversions732▲ 11%
Conversion value₺374,100▲ 14%
| Campaign | Budget | Impressions | CTR | CPC | Conversions | ROAS |
|---|---|---|---|---|---|---|
| Search, Brand | ₺350/day | 75,400 | 5.8% | ₺2.40 | 214 | 6.6x |
| Search, Generic | ₺600/day | 83,500 | 4.4% | ₺4.90 | 121 | 5.2x |
| Performance Max, Shopping | ₺700/day | 136,700 | 4.8% | ₺3.20 | 227 | 6.1x |
| Display, RemarketingLearning phase | ₺200/day | 57,100 | 4.2% | ₺2.50 | 74 | 5.4x |
| YouTube, Product Series | ₺300/day | 74,700 | 4.3% | ₺2.80 | 96 | 5.5x |
| Total, 5 campaigns | ₺2,150/day | 427,400 | 4.7% | ₺3.19 | 732 | 5.8x |
The panels are redrawn in HTML/CSS; in client dashboards we read the real data together.
End-to-end ad operations
Advertising is not "publishing"; it is a discipline of architecture, testing and reporting. The scope we take over:
Targeting & audiences
The right message to the right person: custom audiences, lookalike audiences, remarketing.
Creative testing loop
Visual and copy variations compete continuously; the winner is scaled.
Tracking setup
Meta Pixel + CAPI, GA4 and conversion events: no ads go live before the data flows.
Clear reporting
What was spent, what came back: a performance report written in plain English every month.
Budget & scaling
Gradual budget increases for the proven campaign; early brakes on waste.
Funnel design
From cold audience to loyal customer: the awareness → consideration → conversion chain.
A system in three steps
-
Discovery
An account audit is carried out; tracking setup (Pixel, CAPI, GA4) and campaign architecture are completed.
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Production
Campaigns go live; creative and audience tests run continuously based on the data.
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Launch
The winner is scaled, waste is cut; every month a report written in plain English is on your desk.
Frequently asked questions
What does Google & Meta ad management cover?
It covers campaign setup, targeting, optimization and reporting; you see exactly where your budget goes through clear reports.
Are the ad creative and the website run by the same team?
Yes. Because the ads, creative and landing page come from one team, the campaign and the site feed each other; you never shuttle between agencies.
Where do we start with ad management?
We clarify your current situation and goals in a short call, then start with a measurable campaign setup.
Let your budget work with a system.
Let's look at your account together: where there's waste, where there's opportunity. We'll tell you plainly.